Kid loves it and wasn't chalked full of sugarIt would be better if no sugar was added. My kids can take it and I think I'll keep buying it without finding the next better one.My son who hates everything, really, he has a sensory processing disorder so taste, texture, smell, everything affects him. He hates anything chewy. This kid doesn’t even eat candy, never has never will! He LOVES these calcium vitamins. He actually said to me when he put it in his mouth for the first time “you are going to have to hide these from me because they are so good and I may eat them all”. I’m telling you that has never happened. I ate one to try it and it is very good. Has a vanilla taste that is not overwhelming. They are a hard texture that crunches easily for an older kid and adult. I can see why some people would say they have a chalky taste but they really don’t. Anything that is hard in texture that you have to chew up does turn to a ground up powder texture until it gets a little spit mixed with it and then you swallow. All I can say is if you have been looking for a hard chewable vitamin for you picky picky picky eater, this may work. It did for me!! My son is now 12 and this is the first he has ever tried that he actually likes. 12 years of searching and trying TONS of things and he finally likes something.They taste good and are reasonably priced.These are by far my kids’ favorite supplement to take… compared to multivitamins, probiotics, and fluoride. They seem to help with sleeping through the night and reassure me that the kids are getting enough calcium despite their milk intolerance. I appreciate that they have magnesium, which helps with calcium absorption and often sleeping as well, If you are looking for a calcium supplement that your kids will love, look no further!Hard to tell if a vitamin is effective, but if your child refuses to take it, it’s guaranteed to not work. My 6 and 8 year old sons take this daily. We are on our 2nd bottle of it. They say it’s a bit chalky, but they like the flavor and don’t complain when I give it to them, so there’s a chance it’s helping.Will definitely continue to buy these for my 4 year old. She's very picky about food and vitamins and she loves the taste of these. She asks for more because she thinks they're candy.I really love these calcium tablets that dissolve easily and for me they taste good for my son who is autistic and nonverbal he eats them with no problem but I noticed he kept getting his stomach pains so I started taking them myself and noticed I got so bloated. I think it is due to the in active ingredients of broccoli and spinach. sad I had to discontinue That for most people I’m sure it’s fine.My son loves these. I don't even have to remind him to take them each day. Very happy with these.